What's the Value of the Endorsement?

As a CMP Endorsed Artist, you join a select group of artists who have demonstrated their commitment to the "Endorsement values" of musical excellence, ministry readiness and spiritual integrity. We believe these values are not to be lightly assumed on any level, and to have this standard affirmed, in regard to your ministry, brings great value to you as a christian music artist. In addition to the efforts of CMP to help increase your exposure, the endorsement empowers you with one of the strongest promotional advantages available as you continue in your current promotional efforts.

How does CMP help increase exposure?

CMP is truly about building resourcing relationships. But most important is the strategic nature of with who, when and where those relationships are being established. As CMP holds auditions in a key metropolitan area, our listing of endorsed artists in that area grows. We then begin focusing our marketing efforts in those key areas to make concert planners aware that artists in their area have acquired the CMP artist endorsement and are available for their events/venues. We invite them to use our directory to view those artists and to use our search feature to find artists who may meet a very specific criteria.

Artists will be able to see the growth of our Presenter Forum as CMP continues to target market those areas where new artists are being added, as well as continued marketing in the areas previously visited. Over time, the concentration of artists and presenters participating will be evident on a regional and national scale as CMP seeks to saturate the Presenting market with information about the value of finding and utilizing Endorsed Artists through the CMP online community.

Endorsed artists will also benefit from CMP's regional and national print campaigns as the value of the CMP brand is established with recognized ministry organizations, their publications and web-based platforms. As you consider the value of a partnering relationship with CMP, we will look forward to exploring these wonderful possibilities with you.

Clearly, the CMP Artist Endorsement represents a ground floor opportunity for you to be a part of a movement that will reshape the way connections are made in Christian music presenting.